Hi, I’m Jaedon, Product Designer based in Toronto 🇨🇦

I design digital products from problem to launch, turning complex challenges into simple, intuitive experiences.

My experience spans end-to-end product design, design systems, and platform design. Most recently at BMO, I designed customer-facing experiences while contributing to the design system and CMS platform supporting its public websites.

I use AI throughout my design workflow to explore ideas, accelerate prototyping, build functional products, and move from concept to validation faster.

I’m at my best when I can understand a problem, explore what’s possible, and turn an idea into something people can actually use.

Experience

I started as a Graphic Designer at Rodmell & Company, building a strong foundation in visual design and creative problem-solving.

At Loblaw Digital, I moved into digital experiences, designing across brands like Shoppers Drug Mart, Loblaw Marketplace, and PC Express while learning to work within large-scale platforms and systems.

At BMO, I expanded into end-to-end product design while developing deeper expertise in design systems and platform design, working across customer-facing experiences, reusable systems, and the platforms that support them.

BMO logo
Loblaw Digital logo

How I work

I’m a curious, hands-on designer who likes to understand the problem before jumping to a solution. I work across the design process, from discovery and early concepts through prototyping, delivery, and QA.

I use systems thinking and AI to work efficiently, explore ideas quickly, and create solutions that are thoughtful, scalable, and practical to build.

Outside of work

Outside of work, you’ll usually find me at the gym, traveling, or behind a camera. I’m into art, architecture, good food, and documenting the places and people around me.

Let’s chat :)